Values-based coaching to encourage and equip leaders at every level.
"There comes a point where we need to stop just pulling people out of the river. We need to go upstream and find out why they're falling in"
Desmond Tutu
VIVA-GO helps leaders support themselves to support others, here's how:


Relationship and Personal Values
Leaders explore what matters to them. This clarity means they lead with integrity and intention. They grow in compassion for self and others, leading to well- being, staff retention and happy teams!


Reflection
Personal values impact leadership, awareness of strengths and emotional intelligence.
By grounding leadership in personal values, coaching encourages deeper self-reflection.


Responsibility
When leaders make decisions aligned with their values, they live and act more confidently.
This authenticity builds trust and ripples out to enable others to lead more authentically too.
If only 10% of FTSE 100 CEOs are women, and 96% are white, inclusive leadership practice means taking bias, equity and ethical responsibility.


Resilience
Values provide a strong internal compass. In times of stress, leaders who have strong values stay grounded, maintain perspective, and lead from a place of purpose rather than fear.


Psychological Safety
Values-based leaders foster environments of respect, trust, and inclusion. By modelling vulnerability and purpose, they create safe spaces where others feel seen, heard, and motivated in their own journey.


Empowerment and Accountability
Leaders who understand and live their values are more likely to empower others to do the same. They hold themselves and others accountable to shared principles, promoting a culture of growth and responsibility.
Values were ranked as one of the top three most desirable leadership traits, alongside communication (45.2%) and interpersonal skills (44.2%)
What we do
We empower people through values-based coaching to find their clarity of purpose, and lead with confidence and wisdom.
Our tool, VIVA-GO, is simply structured, evidence-based, quick, and fun.
It is developed with the help of Oxford and Exeter universities.
How we do it
We train a coach for every organisation with an accredited Level 3 program, providing all resources, support, and supervision.
Through the 4Rs Cornerstones of Relationship, Responsibility, Resilience, and Reflection, we help develop leaders who embody integrity, trust and well-being.


Developed with the help of Oxford and Exeter universities, learners with significant needs, and young leaders.

Effective & Clear Coaching Tool
VIVA-GO takes little effort and time for great impact.
In just thirty minutes, once a month, the coachee learns to approach challenges and opportunities with confidence using their own core values and strengths as motivation and compass.
To transform society, we need to raise up leadership at every level- personal, family, community. Before leading others, we must lead ourselves.
80% of individuals improved their self- confidence.
75% improved their relationships, work performance and communication
61% improved their work- life balance
67% improved their team work and 61% job satisfaction
99% individuals and companies were very satisfied or satisfied hiring a coach; 96% would do it again!
UK organisations invested around £7.5 billion in leadership development in 2023
For every £1 invested, organisation saw an average return of £2,86, driven by improved engagement, retention and decision making.
Only 10% of FTSE 100 CEOs are women, and 96% are white. Values based coaching supports inclusive leadership by helping leaders reflect on bias, equity and ethical responsibility.
Values and ethics were ranked as one of the top three most desirable leadership traits, alongside communication (45.2%) and interpersonal skills (44.2%)
VIVA-GO Coaching within an organisation benefits:
Relationships
Culture of trust, compassion and collaboration. Increased performance and retention. Low cost and high impact.
Responsibility
Culture of accountability, acceptance of own, each others’, and shared values.
Resilience
Individuals and teams encouraged, equipped and empowered with a strengths- based strategy to navigate challenges personally and corporately.
Reflection
Improved employee and organisational performance, as self- awareness, personal growth and an understanding of the coaching process becomes a common language of hope and solution focused problem solving.
Testimonies

How to get in touch
Send an email to info@viva-go.co.uk